ADVERTISING SERVICES
Social Media 3Advertisement and product placement on selected 10th Reach external social media platforms.
| Format | Application | About |
|---|---|---|
| Online | ||
| Video | Product placement | Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent. |
| Skippable in-stream ads | Skippable in-stream ads play before, during, or after other videos. After the ad plays for 5 seconds, the viewer is given the option to skip it. | |
| Non-skippable in-stream ads | Non-skippable in-stream ads are designed to allow you to reach customers with your entire message and are 15 seconds or less. | |
| Video discovery ads | Formerly known as “In-Display” ads, Video Discovery is an ad format that promotes your video on the search results page alongside related videos and on the mobile homepage. The ad consists of a thumbnail image from the video along with a headline and description. | |
| Bumper ads | Pending service. | |
| Outstream ads | Outstream ads are mobile-specific video ads that reach potential customers on partner sites. These ads can help increase brand awareness by getting your videos in front of more people. | |
| Masthead ads | A masthead ad is a video unit that appears at the top of the home feed on mobile and desktop. Advertisement. Masthead ads are usually reserved by one advertiser per country per day. 10th Reach is now offering the option for advertisers to buy masthead ads on a cost-per-thousand (CPM) basis. | |
| Shout-out | A mention, credit, or greeting, typically one made over the radio or during a live performance. | |
| Website | Popup | Pop-up ads or pop-ups are forms of online advertising on the World Wide Web. A pop-up is a graphical user interface display area, usually a small window, that suddenly appears in the foreground of the visual interface. |
| Header | Pending service. | |
| Footer | Pending service. | |
| Sidebar Ad | A sidebar ad (also known as a skyscraper ad) is similar to a banner ad, but it is vertically oriented rather than horizontally. | |
| In-content | Pending service. | |
| Landing page | In digital marketing, a landing page is a standalone web page, created specifically for a marketing or advertising campaign. It’s where a visitor “lands” after they click on a link. | |
| Social Media 1 | Social media advertising, or social media targeting, are advertisements served to users on social media platforms. Social networks utilise user information to serve highly relevant advertisements based on interactions within a specific platform. Please note: Services regarding Social Media 1 is for advertising on 10th Reach Avast social media platform. | |
| Platform | Social Media 2 | Available services on affiliated platforms |
| Social Media 4 | Consumer-centric agency. | |
| Gateway | Pending service. | |
| Keyway | Pending service. | |
| Email Ad | Email advertising is a type of marketing performed via email whereby the recipient has consented to receive promotional messages from a brand. In this form of advertising, marketers seek to gain permission from their prospective customers by giving them an option to opt-in before sending emails. | |
| Syndicate | Search syndication is a type of contextual advertising which allows online search advertisers to buy keyword-targeted traffic outside of search engine results pages. This is considered to be an alternative to advertising on search engines, since 43% of all searches occur outside of the top search engines. | |
| SEO | SEO, or Search Engine Optimisation, is the practice of including content on your site that has the potential to improve your site’s visibility to search engines and their users – in other words, it can help your ad show up more often in relevant searches. | |
| Video SEO | Video SEO is simply optimising your video to be indexed and rank on the search engine results pages for relevant keyword searches. | |
| DAX | ||
| DAX | Pending service. | |
| Radio | ||
| Radio | Radio advertising is buying commercials to promote products or services. Advertisers pay commercial radio stations for airtime and, in exchange, the radio station broadcasts the advertiser’s commercial to its listening audience. | |
| Outdoor | ||
| Road | Large format billboard | Static billboards (large format) This is a form of static billboard advertising that uses a large display that is visible from long distances. |
| Fame format billboard | Pending Service. | |
| Small format billboard | Small formats are another form of static advertising usually placed in bus shelters in unique locations. | |
| Bus | In bus advertising, buses and their related infrastructure is a medium commonly used by advertisers to reach the public with their message. Usually, this takes the form of promoting commercial brands, but can also be used for public campaign messages. | |
| Rail | TfL rail estate | TFL means “Transport for London”. Become a part of millions of daily journeys by advertising on London Underground, London Overground, London Trams, DLR and in the Victoria Coach station. |
| National rail | Advertise On Trains & Local Rail Stations. | |
| Metro | Pending Service | |
| Tram | Pending service. | |
| Retail | Airport | Airport advertising is static and digital displays that are placed in and around domestic and international airports that deliver a message on behalf of an advertiser. Airport advertising signs (sometimes referred to as airport billboards) reach all kinds of people before and after their flights. |
| Shopping centre and malls | Media that reaches audiences directly at the point of sale. Reach consumers on their path to purchase with Out of Home media that will intercept them while they are in a shopping mood. | |
| Cinema | Cinema advertising is a great way to put your message in front of a seated and captive audience. Shown prior to a theater’s coming attractions, movie theater advertising allows you to display your ad big, backlit, in full motion and without any competing ads or visual clutter to get in the way. | |
| Convenience 6 sheets | Pending Service. | |
| Streethub | Pending Service. | |
| Kiosks | Pending service. | |
| Brands | ||
| Brands | Content advertisement | Advertise on well known brands online. |
